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Our Plastic Promise

Our 99% Plastic-Free Supply Chain

Most of the plastic in the apparel industry isn't in the garments. It's in the bag they're shipped in, the tape on the carton, the wrap on the pallet, the tag attached. Plastic-free isn't one decision, it's hundreds. From the start, our focus has been to keep plastic out where we could, and remove it where we couldn't. The result is a 99% plastic-free supply chain. We're still chasing the last 1%.

No Plastic Garment Bags

No individual garment bags. Despite it being the common practice in our industry, we do not single-bag any of our products.

No Plastic Duster Bags

We’ve removed commonly used duster bags from all our production. To protect white, or easily damaged garments during transportation, we’ve opted to use certified EN13432 biodegradable and compostable bags instead.

No Plastic Cellotape

By using paper tape instead of standard cellotape on our cartons, we’ve reduced unnecessary waste and made it easier to recycle cardboard.

No Plastic Swing Tags

The majority of our products come untagged but for retail, we opt for card swingtags attached with a pin. Over the years, we’ve workshopped these to be as recyclable as possible, removing unnecessary features.

No Plastic Hooks

Our socks, underwear and belts have moved to a cardboard hook where the garment hangs on a clothing rack in stores. We have changed to thread or recycled plastic swift tags where used.

No Plastic Retail Bags

We have never used single-use plastic bags as store bags, and we will continue to do this. All of our paper retail bags are Forest Stewardship Council (FSC).

No Plastic Pallet Wrap

Since 2020, the cartons that are delivered into our warehouses arrive free from plastic shrink wrap.

Recycled Courier Bags

Most of our orders ship in cartons. When courier bags are necessary, we use recycled plastic. It doesn’t eliminate plastic from our supply chain, but it does mean we aren’t creating new plastic, reducing our use of non-renewable resources.

More about our approach to responsible production


Garment care guide

If you care for your garments, and extend their life by as little as nine months, you can reduce their carbon footprint by around 20—30%. Here’s a few simple tips and tricks to help you maximise the life of your garments.

 

Learn more


Production FAQ

Customers often ask about our production, including the ways we promote fair, safe and healthy conditions in our factories in Bangladesh and China – here we answer some of our most frequently asked questions.

 

Common questions

 


Code of Conduct

We care how we do business, who we do business with, and how people are treated. This Code helps us ensure we, and our suppliers, act respectfully and responsibly.

 

Learn more

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